Dr. Bronner‘s 18-in-1 Castile Soap – NEW Sandalwood-Jasmine in 120ml
Dr. Bronner’s classic Castile Soap will be available in a new scent starting in November – the first six months exclusively at dm – drogerie markt
October 24, 2018
NEUSS, DE – Warm and woody with a lively note of Jasmine, our exotic 18-in-1 Castile Soap in Sandalwood Jasmine exudes pure flowery wellbeing and supports us in taking a break from everyday life. Previously only available in Asia, the exotic flowery scent is now coming to Germany as well.
Dr. Bronner’s President Michael Bronner has a very special relation to this fragrance: He developed the Sandalwood-Jasmine Soap after being inspired by a trip with his wife to India exclusively for his wedding. As he was so proud of this fragrance he shared it with some of Dr. Bronner’s international distributors. The Korean distributor ended up presenting the product through a home shopping network where it made $1 million in only 50 minutes. Now this romantic scent is also available in Germany.
A combination of organic extra virgin coconut, jojoba, and hemp oils, together with pure essential oils, creates a unique soap that cleans effectively without being abrasive and produces a velvety lather that leaves the skin silky-smooth and refreshed. Dr. Bronner’s soaps are bio-degradable, boast at least 18 different possible uses, and are almost solid in density because they are three times more concentrated than other “liquid soaps” on the market, thus conserving packaging materials. Furthermore no synthetic foaming agents, thickeners or preservatives are used and the bottles are made out of 100% recycled PET, which are better for us and for our Earth. All-One!
North America’s top selling natural soap comes in a handy 120ml size, making it the perfect travel companion! Dr. Bronner’s classic 18-in-1 Castile soap formula is simple and ecological, based on old world quality and expertise, yielding soaps unlike any you have ever used. A combination of organic extra virgin coconut, jojoba, and hemp oils, together with pure essential oils, creates a unique soap that cleans effectively without being abrasive and produces a velvety lather that leaves the skin silky-smooth and refreshed. No synthetic foaming agents, thickeners or preservatives are used. Rather, natural plant-derived Vitamin E and citric acid protect freshness, and the liquid soaps are almost solid in density because they are three times more concentrated than other “liquid soaps” on the market, thus conserving packaging materials.
Small Soap, Big Impact
Dr. Bronner’s versatile soap is especially practical when travelling with light luggage. When you arrive for your laid back beach holiday, long weekend in the city or hike deep in nature, the concentrated formula of Dr. Bronner’s liquid soap means you’ll only need a few drops to leave you squeaky clean for the duration of your break.
Dr. Bronner’s liquid soap boasts at least 18 different possible uses: body, hands, face, teeth, laundry, makeup brushes, animal shampoo, dish soap, and many more. Our 18-in-1 natural soap is a versatile product without synthetic preservatives, petrochemicals, synthetic foaming agents or thickeners. Ideally suited for humans, household and Earth! It can even be used safely against garden pests, without harming plants. The soap is fully biodegradable, so you can feel fresh knowing that you are not harming wildlife – even if you’re in the jungle! Our natural soap cleans you and everything around in a natural manner. Try our soap and tell us about your craziest possible use.
Follow Dr. Bronner’s green, zero-waste philosophy and re-use this convenient little bottle on your next trip, too. Refill with your other favorite products that simply can’t be left behind, and these little bottles will help you travel light each and every time.
Packaged in 100% post-consumer recycled plastic bottles and 10% Hemp-Flax, 90% post-consumer recycled paper respectively, the new 120ml Castile Liquid Soaps are available in Cherry Blossom, Peppermint, Lavender, Citrus and Unscented Baby-Mild.
Aqua, Potassium Cocoate (Verseiftes Kokosöl*‡), Potassium Palm Kernelate (Verseiftes Palmkernöl*‡), Potassium Olivate (Verseiftes Olivenöl*‡), Glycerin*, Parfum (natürliches Sandelholz-Jasmin Aroma), Potassium Hempate (Verseiftes Hanföl*), Potassium Jojobate (Verseiftes Jojobaöl*), Citric Acid (Zitronensäure), Tocopherol (Vitamin E), Helianthus Annuus Seed Oil (Sonnenblumenöl), Eugenol◊, Limonene◊, Linalool◊
* Controlled organic cultivation ‡ Certified Fair Trade by IMO ◊ Natural essential oils
Dr. Bronner’s at a glance
- Family soapmakers since 1858
- Most consistent brand for organic natural cosmetics worldwide
- Best-selling natural cosmetics in the USA
- Certified according to the strictest criteria within the natural cosmetics industry
- Fairly traded organic oils used
- Free from synthetic preservatives, petrochemicals, synthetic foaming agents or thickeners
- Vegan (excluding lip and body balms, containing sustainable beeswax)
- 100% recyclable packaging
- 100% biodegradable
- 100% without use of animal testing
- 33% of all profits go to social and ecological projects
Since 2008 Dr. Bronner’s has been certified Fair Trade for all major raw materials (representing over 95% of annual agricultural volume) by the respected Swiss Certifier IMO. Shifting supply chains to use certified Fair Trade ingredients makes a big difference in the lives of several thousand farmers and workers — and is money well spent. Along with their families and communities, farmers and workers benefit from fair prices, living wages and funding for local development projects.
Certified Under the USDA National Organic Program
Organic Integrity in body care means that the main ingredients as well as secondary ingredients in an organic labeled or branded product are certified organic, produced in compliance with the National Organic Program. Dr. Bronner’s products are certified to the USDA National Organic Program, which consumers trust to ensure the organic integrity of organically labeled products.
No Animal Testing and Vegan
Dr. Bronner’s qualifies for the rabbit and stars logo of the Coalition for Consumer information on Cosmetics (CCIC). This logo certifies that the product and its ingredients are not tested on animals. The CCIC, a coalition of animal rights organizations, requires independent audit for confirmation. Dr. Bronner’s Castile Liquid and Bar Soaps do not contain animal products.
Dr. Bronner’s has also obtained vegan certification from Vegan Action for all offerings that contain no animal-derived ingredients (this excludes lip and body balms), and the company is registered with the Vegan Society in the U.K. Vegetarian and animal welfare advocacy are a core focus of Dr. Bronner’s activism efforts.
Manufacturer’s Suggested Retail Price
Castile Liquid Soaps 120ml: €5,95
Dr. Bronner’s 18-in-1 Castile Liquid Soap Sandlwood-Jasmin 120ml will be available starting in November for 6 months exklusively in about 1.200 Naturkosmetik stores of dm – drogerie markt All other products are being sold are sold online at Dr. Bronner’s web store: www.drbronner.de, or at Drugstores, as well as natural product retailers nation-wide in addition to many other grocers and retailers.
High-res photos of all of Dr. Bronner’s products are available at:
We are happy to answer all your questions personally:
Jannes Vahl / Press & Blogger Relations
+49 40 2286691-12 / [email protected]
Dr. Bronner’s is a family business committed to honoring the vision of founder Emanuel Bronner by making socially and environmentally responsible products of the highest quality, and by dedicating profits to help make a better world. Dr. Bronner’s commitment to social justice, environmental sustainability and progressive business practices is part of the company’s mission to put into practice the principles that inform the philosophy printed on the company’s iconic soap labels written by founder Emanuel Bronner. The company is the top-selling natural soap maker in North America and a major brand worldwide. Based on 2017 sales, a bottle of Dr. Bronner’s soap was sold, on average, every 2.2 seconds throughout the year. Since 15 years our packaging is made out of 100% recycled and recyclable Polyethylenterephthalat (PET) also known as PCR (PostConsumerRecycled Plastic).
For more information on Dr. Bronner’s, please visit:
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